Module 3 - Twitter
Course Description
Learn to Tweet! Effectively manage a social media marketing campaign with the right social media tools. Twitter is one of the best social media monitoring and engagement tools. This Twitter tutorial will provide invaluable training videos that provide an “over the shoulder” view of how to setup, customize and manage your Twitter profile. In addition to the Twitter tutorial is a HootSuite tutorial, which will help streamline the management of your Twitter profile(s). Upon completion of this course, you will have the confidence and knowledge necessary for social media engagement and development via the wonderful world of Twitter and its Tweeple.
Do you want to try a class first? View the Demo Course by clicking the Demo image. Remember to turn up your speakers to fully-experience a Chrome Zebra online class!
Course Outline
Introduction
- What is Twitter?
- Why Use Twitter?
- Twitter Statistics
- Pros and Cons
Twitter Lists
- Create Lists
- Customizing Lists
- List Tools
Twitter Video Tutorials
- Setup
- Customization
HootSuite
- What is HootSuite?
- Value to SMM
HootSuite Video Tutorials
- Setup
- Customize HootSuite Streams
- Tweeting, Updating and/or Posting
- HootSuite Statistics
Next Steps
Technical Requirements
Browsers
Browsers for Windows
Browsers for Mac OS X
- Mozilla Firefox 2.0 or greater
Plugins
- Adobe Flash
- Adobe Reader